The Influence of Social Media Marketing on FMCG Consumer Behaviour. MSW Management Journal, [S. l.], v. 36, n. 1s, p. 633–639, 2026. DOI: 10.7492/nh3qyz74. Disponível em: https://mswmanagementj.com/index.php/home/article/view/1865.. Acesso em: 18 mar. 2026.