The Role of Green Marketing Strategies in Shaping Consumer Attitudes and Purchase Intentions toward Eco-Friendly Products: With Special Reference to SDG 12 (Responsible Consumption and Production). MSW Management Journal, [S. l.], v. 36, n. 1, p. 1794–1801, 2026. DOI: 10.7492/nf800g47. Disponível em: https://mswmanagementj.com/index.php/home/article/view/1185.. Acesso em: 18 feb. 2026.